Business strategy management method and apparatus, and electronic device

Abstract

The embodiment of the invention provides a business strategy management method, which comprises the steps of determining target user information and corresponding user behavior data for completing a target task in a current monitoring period; according to behavior data generated when a target user executes the target task and the historical behavior data associated with the target task, performingprimary classification on the target user, dividing the target user into a first execution type user and a second execution type user, determining the conversion rate of finishing the target task byeach type of users, and using a monitoring rule to identify an abnormal user category from the conversion rates of the target tasks completed by the various users, and adjusting a service strategy corresponding to the abnormal user category. The conversion rate is classified and determined in a first execution mode and a second execution mode for monitoring, and the service strategy correspondingto the abnormal user category is adjusted, so that the management effect of the business strategy is improved.

Description

technical field [0001] The present application relates to the Internet field, and in particular to a method, device and electronic equipment for managing service policies. Background technique [0002] In order to improve the operation level, relevant business strategies are often formulated before starting business, and the diversification of business scenarios makes business strategies complicated. [0003] After the business is launched, the effect may deviate from expectations. This may be because the business strategy cannot adapt to the current actual business environment, which requires adjustments to the business strategy. However, different types of business have their own characteristics, so that the formulated Business strategies also have their own focus points. Therefore, for some special business types, direct migration of general policy management methods is often less effective. [0004] An analysis of the existing technology found that there is such a type ...

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Problems solved by technology

[0003] After the business is launched, the effect may deviate from expectations. This may be because the business strategy cannot adapt to the current actual business environment, which requires adjustments to the business strategy. However, different types of business have their own characteristics, so that the formulated Business strategies also have their own focus points. Therefore, for some special business types, direct migration of general policy management methods is often ineffective.

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