Block chain-based advertisement alliance system

Abstract

The invention belongs to the technical field of internet advertisements, in particular to a block chain-based advertisement alliance system. The system comprises a user platform system, an advertisement platform system, a flow settlement system and a block chain system. The user platform system comprises an advertisement promotion channel query unit and an advertisement browsing frequency query unit. The advertisement platform system comprises a market prediction unit, an intelligent contract unit and an advertisement promotion unit. The flow settlement system comprises an advertisement flow settlement unit, a storage unit and a pushing unit, the block chain module comprises a ToKen settlement unit, an asset transaction unit and a wallet client, and the system is reasonable in structure, can achieve the effects that the advertisement putting intermediate link is less in putting and low in cost, advertisement data is transparent and traceable and is not liable to counterfeit, and the authenticity and controllability are guaranteed.

Description

technical field [0001] The invention relates to the technical field of Internet advertising, in particular to a blockchain-based advertising alliance system. Background technique [0002] Digital advertising refers to the carrier of advertising content is digital media. The advent of digital media has brought about fundamental but important changes in digital advertising goals. Web technologies allow advertising in its own unique way to offer a range of two-way communication and measurement possibilities. These changes have fundamentally redefined advertising expectations in the digital age. [0003] If the birth of Bitcoin is from zero to one, then the blockchain is from one to N. Compared with traditional technologies, blockchain represents a new P2P-based decentralized system: from digital currency to smart contracts, digital assets, proof of existence and even decentralized file storage and identity verification... ..., [0004] However, in the existing digital adve...

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Problems solved by technology

[0004] However, in the existing digital advertising industry, there are many problems in the middle links of advertising, such as high cost of advertising, opaque and untraceable advertising data, easy to falsify, long-tail traffic cannot be realized, and low bargaining power of small and medium traffic. , the pain point mainly lies in the authenticity of the media's information (the cost of counterfeiting is too low) and easy to be controlled (delete information)

Advertising also has the authenticity and transparency of the effect, and it is not convenient to query the effect of promotion channels and advertising promotion. Therefore, it is necessary to provide a blockchain-based advertising alliance system

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