Management system, method and related device for patronage activities

Abstract

The present invention provides a customer service activity management system, method and related devices. The method includes obtaining the first user's authority from the customer service activity database, and generating the first user's exclusive preferential activity list according to the first user's authority and sending it to the first user. A user terminal; receiving an instruction to generate a reward code for a target preferential activity sent by the first user terminal, generating an exclusive reward code for the first user according to the instruction and sending it to the first user terminal; sending the The second user's award-winning record is stored in the marketing record of the first user in the Huike activity database; the second user's award-winning record is regularly obtained from the Huike activity database, and whether the second user receives the award is checked. Satisfy the conditions for claiming awards, and mark the claiming records that meet the conditions for winning awards as reaching the standard; control the authority of the first user according to the rate of reaching the standard of the winning records in the marketing records of the first user. The invention can automatically register while issuing electronic coupon codes to customers in real time.

Description

technical field [0001] The present invention relates to the field of computer technology, in particular to a customer service activity management system, method and related devices. Background technique [0002] Huike, that is, distributing gifts to customers, is an important means for major banks to improve the success rate of marketing to customers and promote business development. In the past, the method of rewarding customers was mainly to send physical gifts (such as rice flour oil) or paper coupons (such as supermarket discount coupons) to customers. This method of rewarding customers with physical prizes is inefficient, has high manual management costs, and is not standardized. However, manual registration of prize distribution records is also extremely error-prone. [0003] At present, there is also a new form of virtual prizes to benefit customers. Banks publish virtual prizes (such as electronic coupons) in the advertising spaces of mobile banking or online bankin...

AI Technical Summary

Problems solved by technology

However, when customers receive awards by themselves, they often do not fill in, fill in wrongly, or omit the sales staff ID, which leads to the inability to count the performance of the sales staff and reduces the marketing initiative of the marketers. Moreover, the data when the customer receives the award is scattered and cannot be obtained. Backtracking the marketing data of marketers, which is not easy to manage

Secondly, when applying for rewards, some transactions of customers have to wait for the system to confirm in the background before releasing prize resources. Customers cannot get prizes immediately, and the distribution of prizes is delayed and time-consuming. The process for customers to self-receive prizes is also relatively complicated.

Furthermore, after marketing, the customers will receive the prizes by themselves in the follow-up, and the marketing is out of touch with the customers, and the marketing effectiveness cannot be maximized.

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