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Marketing activity information creating method and device and computer equipment

A technology of activity information and activities, applied in the computer field, can solve problems such as increased time and labor costs, and work quality cannot be guaranteed, so as to achieve the effects of saving manpower, ensuring work quality, and avoiding mistakes

Pending Publication Date: 2019-09-06
ONE CONNECT SMART TECH CO LTD SHENZHEN
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] In view of this, this application provides a method, device and computer equipment for creating marketing activity information, the main purpose of which is to solve the problems that time and labor costs are likely to increase and work quality cannot be guaranteed when marketing activities are manually configured

Method used

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  • Marketing activity information creating method and device and computer equipment
  • Marketing activity information creating method and device and computer equipment
  • Marketing activity information creating method and device and computer equipment

Examples

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Embodiment Construction

[0029] Hereinafter, the present application will be described in detail with reference to the embodiments and with reference to the accompanying drawings. It should be noted that, in the case of no conflict, the embodiments in the present application and the features in the embodiments can be combined with each other.

[0030] Aiming at the problems that the manual configuration of marketing activities can easily lead to increased time and labor costs, and the quality of work cannot be guaranteed, this application provides a method for creating marketing activity information, such as figure 1 As shown, the method includes:

[0031] 101. Obtain the marketing activity requirements included in the marketing activity information to be created.

[0032] Among them, the marketing activity requirements can include activity information, prizes, activity rules, activity copywriting, activity jump links, activity channels, etc., which can be saved in the form of a table.

[0033] 102....

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Abstract

The invention discloses a marketing activity information creating method and device and computer equipment, relates to the technical field of computers, and can effectively solve the problems that time and labor costs are easily increased and the working quality cannot be ensured when a marketing activity is manually configured, and the method comprises the following steps: obtaining a marketing activity demand contained in marketing activity information to be created; selecting a corresponding target marketing activity template according to the marketing activity demand; extracting the activity rule in the marketing activity demand; determining a to-be-filled item of the target marketing activity template; updating the marketing activity information matched with the to-be-filled item to the target marketing activity template according to the activity rule; and generating the marketing activity page by using the updated target marketing activity template. The method and the device aresuitable for creating marketing activities.

Description

technical field [0001] The present application relates to the field of computer technology, in particular to a method, device and computer equipment for creating marketing activity information. Background technique [0002] The innovation and development of science and technology have brought unprecedented technological innovation to the financial industry. In order to enhance the breadth and depth of financial services, many online marketing activities have emerged as the times require, so that they can better meet customers' increasingly personalized and diversified financial needs. Service needs, through the establishment of a smart service chain, so as to provide customers with better services. [0003] At present, the formulation of marketing activity information is made by the staff who analyze the activity needs, and manually create the activity information, and then formulate the corresponding suitable marketing activity information. [0004] However, this method wi...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/02
Inventor 侯乃杰
Owner ONE CONNECT SMART TECH CO LTD SHENZHEN
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