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A method, device and computer storage medium for determining recommended objects

An object and candidate object technology, applied in computer parts, computing, instruments, etc., can solve the problems of objects that cannot be accurately associated with video content provided by users, poor user physical examination, etc. The effect of physical examination

Active Publication Date: 2022-02-18
ALIBABA GRP HLDG LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Therefore, when recommending objects to users based on video content, the existing recommended product determination methods may not be able to provide users with objects accurately associated with video content, and the user's physical examination is poor.

Method used

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  • A method, device and computer storage medium for determining recommended objects
  • A method, device and computer storage medium for determining recommended objects
  • A method, device and computer storage medium for determining recommended objects

Examples

Experimental program
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Embodiment Construction

[0052] Embodiments of the present application provide a method, device, and computer storage medium for determining recommended objects.

[0053] In order to enable those skilled in the art to better understand the technical solutions in the present application, the technical solutions in the embodiments of the present application will be clearly and completely described below in conjunction with the drawings in the embodiments of the present application. Obviously, the described The embodiments are only some of the embodiments of the present application, but not all of them. Based on the embodiments in this application, all other embodiments obtained by persons of ordinary skill in the art without creative efforts shall fall within the scope of protection of this application.

[0054] In an embodiment of a method for determining a recommended object, at least one key frame corresponding to video data may be acquired first.

[0055] Generally, a key frame is equivalent to the...

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Abstract

The embodiment of the present application discloses a method, a device and a computer storage medium for determining a recommended object. The method includes: acquiring at least one key frame corresponding to the video data, the key frame is a video frame effectively identifying an object in the frame; performing an object detection operation on the first key frame in the key frame, and determining the The object information associated with the first key frame; the object information includes: object semantic information and object visual information; determine a candidate object according to the object semantic information, and filter out the candidate object from the candidate object according to the object visual information The recommended object associated with the first keyframe. It can provide users with products that are accurately associated with video content and improve user experience.

Description

technical field [0001] The present application relates to the technical field of Internet information processing, and in particular to a method, device and computer storage medium for determining recommended objects. Background technique [0002] With the development of the era of Internet consumption, more and more people will buy products suitable for them on some e-commerce platforms, and e-commerce platforms will often infer that users may be interested based on transaction data and browsing data on e-commerce platforms. products of interest, and then recommend the products to users. [0003] For new e-commerce platforms such as the existing video e-commerce system (hereinafter referred to as the target platform), in order to provide users with video-based shopping services, a data processing technology based on video content is needed, which can Items that appear, provide the user with merchandise associated with the item that appeared. [0004] Existing methods for d...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F16/9535G06F16/738G06F16/783G06K9/62G06Q30/06
CPCG06Q30/0603G06V20/47G06V20/41G06V20/10G06V20/70G06V10/761G06F18/22G06F16/735G06F16/7837G06V20/46G06V20/48G06V20/49
Inventor 程治淇刘扬华先胜
Owner ALIBABA GRP HLDG LTD
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