Looking for breakthrough ideas for innovation challenges? Try Patsnap Eureka!

Service object recommendation method and device and electronic equipment

A business object, recommendation method technology, applied in electrical components, electrical digital data processing, special data processing applications, etc., can solve the problem of inability to guide the accurate recommendation and placement of advertisements, and achieve the effect of accurate recommendation

Inactive Publication Date: 2018-05-25
BEIJING SENSETIME TECH DEV CO LTD
View PDF6 Cites 6 Cited by
  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, this method cannot guide the accurate recommendation and placement of business objects such as advertisements

Method used

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
View more

Image

Smart Image Click on the blue labels to locate them in the text.
Viewing Examples
Smart Image
  • Service object recommendation method and device and electronic equipment
  • Service object recommendation method and device and electronic equipment
  • Service object recommendation method and device and electronic equipment

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0038] refer to figure 1 , shows a flow chart of steps of a method for recommending a business object provided in Embodiment 1 of the present invention.

[0039] In this embodiment, the background server in a live broadcast scene is taken as an example to explain the method for recommending a business object in the embodiment of the present invention. The business object recommendation method in this embodiment may specifically include the following steps:

[0040] Step 102, acquiring the attribute information of the host in the live broadcast room and the attribute information of each business object.

[0041] The embodiment of the present invention is applied in a live broadcast scene, and a first terminal (such as an anchor terminal) establishes a video communication connection with a second terminal (such as an audience terminal) through a background server.

[0042] The background server obtains the anchor attribute information of the current video anchor in the live br...

Embodiment 2

[0053] refer to figure 2 , which shows a flow chart of steps of a business object recommendation method provided in Embodiment 2 of the present invention, which may specifically include the following steps:

[0054] Step 202. Acquire the anchor attribute information and the attribute information of each business object in the live broadcast room.

[0055] In the embodiment of the present invention, the anchor attribute information includes but not limited to at least one of the following: the anchor's basic attributes, physical features, purchase types, behavioral features, psychological features, real-time status features, and audience attributes. Wherein, the audience attributes include but are not limited to at least one of the following: gender ratio, age group ratio, geographical ratio and income status. Audience attributes can be pre-stated on the background server, such as obtaining all the audience of the current video anchor, and counting the attribute information o...

Embodiment 3

[0101] refer to image 3 , shows a structural block diagram of an apparatus for recommending a business object provided by Embodiment 3 of the present invention.

[0102] The device for recommending business objects in this embodiment includes: an acquisition module 302 for acquiring attribute information of the anchor and attribute information of each business object in the live broadcast room; a determination module 304 for determining the target business based on the attribute information of the anchor and the attribute information of each business object Object; display module 306, used for displaying the target business object in the live broadcast room.

[0103] The business object recommendation device in the embodiment of the present invention determines the target business object based on the acquired anchor attribute information of the video anchor in the live broadcast room and the business object attribute information of each business object, and then displays the ...

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to View More

PUM

No PUM Login to View More

Abstract

The embodiment of the invention discloses a service object recommendation method and device and electronic equipment. The service object recommendation method includes: acquiring anchor attribute information of a live-streaming room and all pieces of service object attribute information; determining a target service object on the basis of the anchor attribute information and all the pieces of service object attribute information; and displaying the target service object in the live-streaming room. Through the embodiment of the invention, the service object matching a video anchor can be selected from a service object library for the video anchor, the service object better meets needs of the video anchor, and precise recommendation of the service object is realized.

Description

technical field [0001] The embodiments of the present invention relate to the technical field of artificial intelligence, and in particular to a method, device and electronic equipment for recommending business objects. Background technique [0002] Currently on the Internet, user attribute data plays an increasingly important role in many application fields such as advertising, and user attribute data can guide advertising investment. [0003] In the existing user attribute data analysis scheme, the user is mainly tagged through the user's historical behavior data such as browser cookie data, and then the user's attribute data is obtained by classifying the user through the tagged data. , and further, according to the attribute data of the user, the advertisement investment is directed. However, this method cannot guide the accurate recommendation and placement of business objects such as advertisements. Contents of the invention [0004] The purpose of the embodiments ...

Claims

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to View More

Application Information

Patent Timeline
no application Login to View More
Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30G06Q30/02H04N21/258H04N21/81
CPCG06F16/9535G06Q30/0271G06Q30/0277H04N21/25891H04N21/812
Inventor 彭彬绪孔令云袁平州
Owner BEIJING SENSETIME TECH DEV CO LTD
Who we serve
  • R&D Engineer
  • R&D Manager
  • IP Professional
Why Patsnap Eureka
  • Industry Leading Data Capabilities
  • Powerful AI technology
  • Patent DNA Extraction
Social media
Patsnap Eureka Blog
Learn More
PatSnap group products

Browse by: Latest US Patents, China's latest patents, Technical Efficacy Thesaurus, Application Domain, Technology Topic, Popular Technical Reports.

© 2024 PatSnap. All rights reserved.Legal|Privacy policy|Modern Slavery Act Transparency Statement|Sitemap|About US| Contact US: help@patsnap.com