Data processing method and system of point-accumulation value-adding consumption electronic commerce platform

Abstract

The invention specifically relates to a data processing method and system of an e-commerce platform for point value-added consumption. The method provided by the present invention includes: generating order data according to a member's order placing operation on the platform, where the order data includes an order number; receiving a payment confirmation message sent by the member, and extracting the order number according to the confirmation payment information Order data, according to the payment amount in the extracted order data and the points value-added rules, increase the points in the member's account; if the member uses the points to buy goods, the payment points for the said goods are obtained, and the points in the member's account are deducted according to the payment points. Increase the points in the merchant account. The method and system provided by the invention guide online consumers to offline alliance merchants, help the entity industry to increase the turnover, assist the overstocked commodity merchants to destock, have good operation effect, good user experience, and improve resource allocation and flow efficiency, Save social costs.

Description

technical field [0001] The present invention relates to the technical field of data processing, in particular to a data processing method and system for a point value-added consumption e-commerce platform. Background technique [0002] With the development of Internet technology, using Internet technology, cloud computing technology, and 3G interactive media terminal technology, a large number of e-commerce platforms such as Taobao and Jingdong have emerged. These platforms have hit the offline real economy to a certain extent. Offline merchants do not have good channels to sell products, and the unsalable products of a large number of manufacturers have led to inventory backlogs and even bankruptcies. However, due to the problem of market information asymmetry, consumers cannot buy high-quality and cheap goods and services. A large number of e-commerce platforms have sprung up, but how to retain consumers on the platforms and increase their stickiness and consumption proba...

AI Technical Summary

Problems solved by technology

These platforms have hit the offline real economy to a certain extent. Offline merchants do not have good channels to sell products, and the unsalable products of a large number of manufacturers have led to a backlog of inventory and even bankruptcy.

Due to the problem of market information asymmetry, consumers cannot buy high-quality and cheap goods and services.

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