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Method and system for counting advertisement showing times

A counting method and advertising technology, applied in the network field, can solve the problem of not being able to obtain actual user views of advertisements, etc.

Inactive Publication Date: 2013-07-03
ALIBABA GRP HLDG LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0006] This application provides a method and system for counting the number of times an advertisement is displayed, which is used to solve the actual user viewing volume that cannot obtain advertisements in the prior art and improve the accuracy of the number of times the advertisement is displayed

Method used

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  • Method and system for counting advertisement showing times
  • Method and system for counting advertisement showing times
  • Method and system for counting advertisement showing times

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Embodiment Construction

[0032] The following will clearly and completely describe the technical solutions in the embodiments of the application with reference to the drawings in the embodiments of the application. Apparently, the described embodiments are only some of the embodiments of the application, not all of them. Based on the embodiments in this application, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the scope of protection of this application.

[0033] The application is applicable to numerous general purpose or special purpose computing device environments or configurations. For example: personal computer, server computer, handheld or portable device, tablet type device, multiprocessor device, distributed computing environment including any of the above devices or devices, etc.

[0034] This application may be described in the general context of computer-executable instructions, such as program modules, being executed by a...

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Abstract

The invention provides a method and system for counting advertisement showing times. The method for counting the advertisement showing times comprises the following steps that an advertisement showing control is monitored, and when advertisement switchover is finished in the advertisement showing control, a current advertisement loaded in the advertisement showing control is recognized; the showing area of the advertisement in the top layer of a display interface is obtained; and whether the area of the showing area reaches a preset area threshold value is judged, and if the judged result is yes, the showing times of the advertisement are increased. By means of the method for counting the advertisement showing times, the actual user page view of the advertisement can be accurately obtained, and the accuracy of the obtained advertisement showing times is improved.

Description

technical field [0001] The present application relates to the field of network technology, and in particular to a method and system for counting the number of advertisement display times. Background technique [0002] The Internet is a very important platform for the display of advertising business. The traditional way of using the Internet for advertising is in the form of web page advertisements. However, with the development of Internet technology, the ways of displaying advertisements are becoming more and more diversified. In order to enable more people to see and understand the advertised products through the Internet, and to increase the promotion of advertisements, an advertisement display control is set in the client software so that when users open the client, they can Advertisements are displayed on the ad slots set in the window or form. [0003] Taking the advertisement display method based on instant messaging as an example, the advertisement display method b...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
Inventor 王梅彭猛
Owner ALIBABA GRP HLDG LTD
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