Method and device for generating searching result
A technology of search results and search words, applied in the field of Internet applications, can solve problems such as poor correlation of search results, low degree of Internetization, and extrusion of well-known web pages, so as to improve the ranking of field relevance, reduce the number of interactions, and reduce the pressure Effect
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Embodiment 1
[0066] figure 1 is a flow chart of the method for generating search results provided in this embodiment, such as figure 1 As shown, the method includes:
[0067] Step S101 , using the anchor text of the web page or the click text of the user in advance to obtain the terms and weights of each term, and establish a site model for each site.
[0068] A site usually includes multiple web pages, and a web page includes multiple anchor texts. The anchor text (hyperlink text, anchor text) is used to guide the corresponding hyperlink (url, uniform resource locator) of the annotation. From the captured network resources, the anchor text in each web page and its corresponding url are obtained as anchor text data.
[0069] Collect statistics on the user's historical behavior to obtain user click data. For example, a user enters the search term (query) "Shantou Telecom" on a search engine, and clicks the text titled "China Telecom Online Business Hall·Guangdong | Fanfang Electronic S...
Embodiment 2
[0176] image 3 is the structure diagram of the generating device for the search results provided by this embodiment, such as image 3 As shown, the device includes:
[0177] The site model building module 10 is used for pre-using the anchor text of the webpage or the user's click text to obtain the terms and the weights of the terms of each site, and establish a site model of each site.
[0178] The site model includes at least terms of the site and weights of each term.
[0179] A site usually includes multiple web pages, and a web page includes multiple anchor texts. The anchor text is used to guide and comment its corresponding url. From the captured network resources, the anchor text in each web page and its corresponding url are obtained as anchor text data.
[0180] Collect statistics on the user's historical behavior and obtain user click data. For example, a user enters the search term "Shantou Telecom" on a search engine, and clicks on the text titled "China Tel...
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