Geographical position related public traffic advertisement issuing system

Abstract

The invention discloses a geographical position related public traffic advertisement issuing system. A public traffic monitoring center collects and classifies advertisements and endows the advertisements with geographical position information attribute and issues the advertisements by a server. A public traffic electronic platform accesses and downloads geographical position related advertisement information documents on the advertisement server through a data communication network, and the electronic platform receives advertisement information and displays the advertisements through an LED (Light Emitting Diode) display screen in real time and transmits the advertisement information to buses entering into a wireless signal coverage of the public traffic platform through short distance wireless communication, and then a public traffic vehicle-mounted terminal displays the advertisement information or transmits the advertisement information to portable terminals such as mobile phones of passengers and the like. According to the system provided by the invention, the benefit and practical value of advertisements are improved adequately, and the advertisements can be dynamically updated in real time, so that the timeliness of the advertisements is ensured, and loneliness of the passengers in leisure time at the platform is further mediated, therefore, the passengers obtain position related precise advertisement information and meanwhile, cityscape is displayed. The system provided by the invention is easier for the public to accept.

Description

technical field [0001] The invention relates to the technical field of publishing public transport advertisements, in particular to a geographical location-related public transport advertising publishing system. Background technique [0002] In the current information society, most of the advertisements used in the public transport system are not closely related to the geographical location information of the stations along the bus line, ignoring the benefits brought by combining the advertisement with the geographical location of the audience. The isolation of some commercial information or scenic spots can neither effectively promote some commercial or scenic spots along the bus line, nor can it provide corresponding practical advertising information to attract passengers' attention according to the actual location of passengers, getting off the bus, and the geographical environment along the bus line. At present, some in-vehicle systems have implemented a positioning ...

AI Technical Summary

Problems solved by technology

The positioning module that needs to be installed on every bus, GPS or Beidou is easily affected by the shielding and electromagnetic interference of urban buildings, underpass bridges and other buildings, the system complexity is high, and the reliability is low; Maintenance costs are high, and its data communication downlink rate is relatively slow, which cannot meet the dynamic real-time update of multimedia advertisements, resulting in in-vehicle advertisement voice, image broadcast pauses, and even image mosaics that cannot be browsed smoothly.

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