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Electronic shelf advertising system capable of being controlled wirelessly and timely

A technology of electronic shelf and electronic shelf label, which is applied in the field of advertising system to achieve the effect of improving return on investment, improving automation, and increasing purchase desire

Inactive Publication Date: 2012-08-01
TCHIPS TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] The purpose of the present invention is to provide a wirelessly adjustable and timely electronic shelf advertising system to solve the current problem that effective static or dynamic advertising cannot be achieved in commodity display places or shopping malls

Method used

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  • Electronic shelf advertising system capable of being controlled wirelessly and timely
  • Electronic shelf advertising system capable of being controlled wirelessly and timely
  • Electronic shelf advertising system capable of being controlled wirelessly and timely

Examples

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Embodiment Construction

[0035] The present invention will be described in detail below with reference to the drawings.

[0036] See figure 1 , Which is a structural diagram of the first embodiment of an electronic shelf advertising system that can be controlled wirelessly and in time according to the present invention, which includes an advertising information server 1 and one or more electronic shelf advertising devices 2. The advertisement information server 1 is connected to a wireless transceiver 3, and is used for unified management of advertisement information and promotion information of commodities. The electronic shelf advertising devices 2 are respectively set on each shelf or at a specific position, and each electronic shelf advertising device 2 is provided with a connected wireless transceiver and a display screen. The electronic shelf advertising device 2 and the advertising information server 1 are transmitted wirelessly Information, receiving and playing the product advertisement informat...

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Abstract

The invention provides an electronic shelf advertising system capable of being controlled wirelessly and timely. The system comprises an advertising information server and more than one electronic shelf advertising device, wherein the advertising information server is connected with wireless transceivers, and is used for carrying out unified management on the advertisement information and promotion of commodities; and the electronic shelf advertising devices are respectively arranged on each shelf or in stores, and are used for receiving and broadcasting commodity advertising information and promotion information sent by the advertising information server, each electronic shelf advertising device comprises a display screen and a wireless transceiver, and the display screen is connected with the wireless transceiver. According to the invention, static or dynamic advertisements can be made at commodity display parts or in stores, thereby increasing the purchasing desire of consumers, and increasing the revenues and profits of merchants.

Description

Technical field [0001] The invention relates to an advertising system, in particular to an electronic shelf advertising system that can be wirelessly regulated and in time. Background technique [0002] In terms of general product advertisements, businesses usually only focus on paper advertisements, which are delivered to consumers by mail or manual distribution. Although the merchants will also do some corresponding advertisements in the stores, due to the limitation of the venue, the merchants cannot effectively do static or dynamic advertisements in the display of each selected promotion product, so that they lose To win some potential buyers (customers) who have been there but have not seen the advertisement, relatively lose some good opportunities to increase performance. [0003] Electronic shelf labels are a product that has emerged in recent years. It can directly replace traditional paper shelf labels to achieve the accuracy and timeliness of price information transmissi...

Claims

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Application Information

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IPC IPC(8): G09F19/00
Inventor 郑敦仁孙萌
Owner TCHIPS TECH
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