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System for evaluating active degree and preference of user data service

A technology of user data and activity, applied in wireless communication services, nan, electrical components, etc., can solve problems such as inability to monitor, inability to monitor SMS content, and achieve accurate results and comprehensive analysis scope.

Inactive Publication Date: 2009-04-29
CHINA MOBILE GROUP ZHEJIANG
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  • Abstract
  • Description
  • Claims
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Problems solved by technology

The existing technology monitors the content of short messages sent by users through the access number, which can only analyze the characteristics of some users, and cannot monitor the content of short messages sent without the access number of the short message, and cannot monitor other data services such as MMS. to monitor the content of

Method used

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  • System for evaluating active degree and preference of user data service

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Embodiment Construction

[0009] The preferred embodiments of the present invention will now be described in detail with reference to the drawings in the specification.

[0010] See figure 1 The shown schematic diagram of the system structure of the present invention mainly involves a short message service center, a multimedia message service center, an accounting system, a short-color tracking system, a content generation system, and a points system. The system includes the following four subsystems: (1) The original information content analysis system, which collects the original information of network elements (the original information here is such as the history of SMS), including SMS center, MMS center, CRBT platform, WAP gateway, etc. ; Matching analysis of the original information to generate a matching result, the result must include the calling / called number, sending / copying / spreading time, copyright information number (seed information or ordinary information), etc.; the matching result is trans...

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Abstract

The invention discloses a system for measuring liveness and preference of user data services and a method thereof, and belongs to the technical field of data service technologies. The system for measuring the liveness and the preference of the user data services comprises an original information content analysis system, a service processing system and a content generation system. The method comprises the following steps: the original information content analysis system acquires the original information, performs matching analysis and outputs a matching result; and the service processing system performs tracking analysis on the information content and a user, and outputs a statistical analysis result according to the matching result. The system and the method are applicable to various data services such as multimedia message streaming media, short message streaming media and the like; and the analysis scope is more comprehensive and the obtained result is more accurate.

Description

Technical field [0001] The invention belongs to the technical field of data services, and specifically relates to a system and a method for measuring the activity and preference of users' data services. Background technique [0002] After several years of continuous development, the total number of users of various types has exceeded 400 million. While the user scale is growing steadily, along with the competition among operators and the adjustment of market structure, the search for new business growth points has become a breakthrough for China Mobile. In recent years, China Mobile has been gradually transforming from a "mobile communications expert" to a "mobile information expert", and comprehensively promotes mobile data services around cultivating new revenue growth points. Some data services have also shown good development and growth trends, which have effectively promoted The transformation of the entire enterprise to scale-efficient development. However, in the continuou...

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04W4/00H04W4/12
Inventor 王顶戴和忠陈学
Owner CHINA MOBILE GROUP ZHEJIANG
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