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Method and apparatus of recommending information

A technology for information recommendation and related information, applied in the network field, can solve problems such as insufficient accuracy, insufficient coverage, user loss, etc., and achieve the effect of improving accuracy

Active Publication Date: 2008-12-17
ALIBABA GRP HLDG LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

These current recommendation systems are based on an example, that is, recommending products through products, recommending information through information, recommending circles through circles, etc., but the coverage of these recommendation systems is not wide enough, and the accuracy is not high enough. In the increasingly fierce competition In the current environment, due to the above problems, the existing recommendation system may cause the loss of users, thereby reducing the sales and page views of the website

Method used

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  • Method and apparatus of recommending information
  • Method and apparatus of recommending information
  • Method and apparatus of recommending information

Examples

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Embodiment Construction

[0020] An embodiment of the present invention provides a method for information recommendation. The method includes: after the server obtains the access information of the client, obtains various types of associated information associated with the access information from the storage record, and obtains all types of associated information among the various types of associated information. Appearance attributes of associated information combinations that contain at least two types of associated information, calculate the degree of association between this type of associated information combination and the access information according to the appearance attributes of each type of associated information combination, and select two types corresponding to the degree of association that meets the conditions A combination of related information, recommending the combination of related information to the client.

[0021] see figure 1 As shown, the method of the embodiment of the present...

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Abstract

The invention discloses a method for recommending information so as to improve the precision of a recommendation system. The method comprises the following steps: acquiring the access information of a client; retrieving various information related to the access information from a stored record; acquiring at least two types of related information combination appearance attributes of related information from various related information; calculating degree of association between related information combination and the access information according to each appearance attribute of each related information combination; selecting the corresponding related information combination of association, which meets the conditions, and recommending the related information combination to the client. The invention also discloses a device for recommending the information.

Description

technical field [0001] The invention relates to the field of network technology, in particular to an information recommendation method and device. Background technique [0002] With the popularization of the Internet, the information resources on the Internet have expanded exponentially, which has brought about the problems of "information overload" and "information disorientation". Users often get lost in a large amount of information space and cannot find the information they need smoothly. . Therefore, technologies such as Internet-oriented information retrieval, information filtering, and collaborative filtering have emerged, such as some e-commerce recommendation systems. These e-commerce recommendation systems directly interact with users, simulating store salespersons to provide product recommendations to users, and help users find the products they need. , to successfully complete the purchase process. These current recommendation systems are based on an example, t...

Claims

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Application Information

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IPC IPC(8): G06Q30/00G06F17/30
CPCG06Q30/02G06F16/24578G06F16/335G06F16/337G06F16/907G06F16/2425G06F16/2465G06F16/9535G06F16/90335H04L67/01H04L67/00G06F16/9536G06F16/908
Inventor 朱宝金张清
Owner ALIBABA GRP HLDG LTD
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