Accurate supply and demand resource pushing method and device based on cultural tall and electronic equipment

Abstract

The invention relates to the technical field of computers, in particular to an accurate supply and demand resource pushing method and device based on a culture tall and electronic equipment, and the method comprises the steps: obtaining a culture resource request of a user; performing statement analysis on the culture resource request to obtain a first keyword word set; traversing a historical culture resource request of a user, and obtaining a second keyword set corresponding to the historical culture resource request; calculating the correlation degree between the first keyword set and the second keyword set, and determining a keyword group according to the correlation degree; and according to a preset matching rule, matching culture resource data corresponding to the keyword phrases, and pushing the matched culture resource data to a user. According to the method and the device, the keyword word group which is most suitable for the current demand of the user is determined by calculating the correlation degree between the first keyword word set and the second keyword word set, so that the accuracy of pushing the cultural resources to the user is realized, and the supply and demand demands between the user and platform merchants are better met.

Description

technical field [0001] The invention relates to the field of computer technology, and in particular, to a method, device and electronic device for accurate push of supply and demand resources based on cultural Tmall. Background technique [0002] With the country's cultural prosperity and development, cultural consumption has become one of the fastest-expanding areas of consumption in my country, and the individualized cultural consumption of the public continues to increase. With the cultural consumption concept of "promoting individuality and emphasizing characteristics", it has driven and promoted the transformation from appreciation to personal value pursuit, and put forward new urgent requirements for cultural content supply, cultural transaction services, and cultural service carriers. At present, the ecology that supports the supply of personalized cultural content has not yet been formed. There is a lack of service carriers for the personalized cultural needs of the ...

AI Technical Summary

Problems solved by technology

At present, the ecology that supports the supply of personalized cultural content has not yet formed, there is a lack of service carriers for the personalized cultural needs of the public, and the service model that supports personalized cultural transactions is still in its infancy, which seriously hinders the upgrading and development of personalized cultural consumption by the public. sustainable development

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