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Information recommendation method and device

A technology for information recommendation and items, applied in the field of information processing, can solve problems such as the inability to achieve cross-category commodity aggregation

Pending Publication Date: 2019-09-20
BEIJING JINGDONG SHANGKE INFORMATION TECH CO LTD +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] A technical problem solved by the embodiments of the present disclosure is: it is impossible to realize cross-category product aggregation, so that the shopping needs of users in multiple categories cannot be satisfied in the same recommendation result

Method used

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  • Information recommendation method and device
  • Information recommendation method and device

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Embodiment Construction

[0044] The following will clearly and completely describe the technical solutions in the embodiments of the present disclosure with reference to the accompanying drawings in the embodiments of the present disclosure. Apparently, the described embodiments are only some of the embodiments of the present disclosure, not all of them. The following description of at least one exemplary embodiment is merely illustrative in nature and in no way intended as any limitation of the disclosure, its application or uses. Based on the embodiments in the present disclosure, all other embodiments obtained by persons of ordinary skill in the art without creative efforts fall within the protection scope of the present disclosure.

[0045] Relative arrangements of components and steps, numerical expressions and numerical values ​​set forth in these embodiments do not limit the scope of the present disclosure unless specifically stated otherwise.

[0046] At the same time, it should be understood ...

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Abstract

The invention provides an information recommendation method and device. The information recommendation device identifies related matched article pairs according to the historical data; the cross-category relationship of the articles is determined; the article cross-category relation is utilized to construct an article related matching scene, an article scene portrait and a user scene portrait are utilized to sort the matching scene, articles in the matching scene are sorted according to feedback behaviors of a user on the articles in the matching scene, so that the matching scene is optimized, and the optimized matching scene is recommended to the user. According to the method and the device, the cross-category related or matched commodities are aggregated and presented to the user in an optimized sequence, so that the user experience is effectively improved.

Description

technical field [0001] The present disclosure relates to the field of information processing, and in particular to an information recommendation method and device. Background technique [0002] With the rapid development of e-commerce, users have more and more cross-category shopping needs when shopping. However, in the related technologies of the recommendation system, it often relies on the category information of the product, and recommends according to the content or behavior data in the same category. That is to say, in these related technologies, product recommendations are made only by utilizing user behavior feedback data such as purchases and clicks. [0003] The disadvantages of this recommendation method are: 1) the point-to-point correspondence between different products is constructed, and the scenes are not aggregated; 2) through the traditional clustering method, only similar products can be identified together. Therefore, it is difficult to achieve the effe...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/06
CPCG06Q30/0631G06Q30/06G06Q30/02G06Q30/0629G06Q30/0643G06Q30/0201
Inventor 陈思聪于海
Owner BEIJING JINGDONG SHANGKE INFORMATION TECH CO LTD
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