E-commerce platform coupon recommendation calculation method and system

An e-commerce platform and coupon technology, applied in computing, commerce, instruments, etc., can solve the problems of large discount amount, poor coupon experience, and reduced coupon use effect, so as to improve the operation experience and avoid cumbersome steps. Effect

Inactive Publication Date: 2018-11-02
SUNING COM CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

It can be seen that in the prior art, the user needs to repeatedly calculate and try to obtain the best combination of coupons (with the largest discount amount), resulting in a bad coupon experience for the user and reducing the use effect of the coupons

Method used

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  • E-commerce platform coupon recommendation calculation method and system
  • E-commerce platform coupon recommendation calculation method and system
  • E-commerce platform coupon recommendation calculation method and system

Examples

Experimental program
Comparison scheme
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Embodiment 1

[0073] figure 1 It is a schematic flowchart of a coupon recommendation calculation method for an e-commerce platform in Embodiment 1 of the present invention. see figure 1 , this embodiment provides a coupon recommendation calculation method for an e-commerce platform, including:

[0074] When the user selects a product on the shopping cart order page, query the user's available coupons corresponding to the product in the e-commerce platform account according to the selected product;

[0075] According to the number, type and usage rules of available coupons, calculate the optimal use plan of coupons, and present the result information of the optimal use plan on the shopping cart order page for the user's reference;

[0076] Update the optimal usage plan in real time according to the user's increase, decrease, and / or deletion and modification of the product category and quantity information;

[0077] When the user triggers the order settlement function, the coupons used in ...

Embodiment 2

[0097] see figure 1 with image 3 , the present embodiment provides a coupon recommendation computing system for an e-commerce platform, including:

[0098] The query acquisition unit 1 is used to query the user's available coupons corresponding to the product in the e-commerce platform account according to the selected product when the user selects a product on the shopping cart order page;

[0099] Calculation unit 2, used to calculate the optimal use plan of the coupons according to the number, type and usage rule information of the available coupons, and present the result information of the optimal use plan on the shopping cart order page for the user's reference;

[0100] The update unit 3 is used to update the optimal use plan in real time according to the user's increase, decrease, and / or deletion operations on the commodity category and quantity information;

[0101] The settlement unit 4 is used to automatically deduct the used coupons in the optimal usage plan fro...

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Abstract

The invention discloses an E-commerce platform coupon recommendation calculation method and system. An optimal use combination of coupons can be recommended to a user according to goods in a shoppingcart order page of the user and coupons got by the user, so that the method and system enable the user to have better coupon use experience. The method comprises the steps of when a user selects goodsin the shopping cart order page, inquiring available coupons of the user corresponding to the goods in an e-commerce platform account according to the selected goods; calculating an optimal use solution of the coupons according to the quantity and type of available coupons and use rule information, and presenting result information of the optimal use solution as a reference to the user on the shopping cart order page; updating the optimal use solution in real time according to increase and decrease and/or deletion and change of the type and quantity of the goods by the user; and when the usertriggers an order settlement function, deducting used coupons in the optimal use solution automatically. The system comprises the mentioned method.

Description

technical field [0001] The invention relates to the technical field of e-commerce data management and recommendation, in particular to a coupon recommendation calculation method and system for an e-commerce platform. Background technique [0002] The rapid development of e-commerce has profoundly affected people's shopping methods. There are two reasons for users to choose online shopping. One is the convenient shopping experience, and the other is affordable prices; The main reason is that the e-commerce platform will issue various types of coupons to users from time to time according to the content of promotional activities, such as general platform coupons, specific category coupons, store coupons, shipping coupons, etc. After using the above coupons, you can purchase selected products at a more affordable price. [0003] In the prior art, when users use coupons, they usually need to pull the coupon list interface to display the available information of coupons, so that ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0211G06Q30/0222
Inventor 汤浩秦中王柱国马丽莉廖勇戴小磊
Owner SUNING COM CO LTD
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