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Information management method and system for intelligent store, and terminal equipment

An information management system and information management technology, applied in the field of terminal equipment big data processing, can solve problems such as the inability to predict customer purchase intentions in advance, and the inability of salespeople to carry out targeted marketing activities, so as to improve the success rate of marketing and improve the use of The effect of experience

Inactive Publication Date: 2018-03-27
NUBIA TECHNOLOGY CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The main purpose of the present invention is to propose an information management method, its system, and terminal equipment for smart stores, aiming to solve the problem that existing shopping malls, stores, etc. cannot predict the purchase intention of customers in advance, so that the sales staff cannot be targeted technical issues in carrying out marketing activities effectively

Method used

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  • Information management method and system for intelligent store, and terminal equipment
  • Information management method and system for intelligent store, and terminal equipment
  • Information management method and system for intelligent store, and terminal equipment

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0057] Such as figure 2 As shown, the method flow chart of the first embodiment of the information management method for intelligent stores proposed by the present invention, the method includes the following steps:

[0058] Step S301, identifying the customer entering the store, and establishing or obtaining the corresponding file information of the customer according to the identification result;

[0059] Specifically, in this step S301, the customer entering the store is identified by face recognition, and whether the customer is a new customer or an old customer is judged, and the corresponding file information of the customer is established or obtained. When the customer is a new customer, The file information corresponding to the customer is established; and when the customer is an old customer, the file information corresponding to the customer is retrieved from the pre-stored old customer file information.

[0060] It should be noted here that the face recognition me...

Embodiment 2

[0085] Such as image 3 As shown, the method flow chart of the second embodiment proposed by the information management method for smart stores in the present invention. The technical solution of the second embodiment is basically similar to that of the first embodiment, the difference is that the way of identifying the customers entering the store in the second embodiment is different from that of the first embodiment.

[0086] The information management method for the intelligent store of embodiment two comprises the following steps:

[0087] Step S401, identifying the customer entering the store, and establishing or obtaining the corresponding file information of the customer according to the identification result;

[0088] Specifically, in this step S401, iris recognition is used to identify customers entering the store, and it is judged whether the customer is a new customer or an old customer, and the corresponding file information of the customer is established or obta...

Embodiment 3

[0104] Such as Figure 4 As shown, the method flow chart of the third embodiment proposed by the information management method for smart stores in the present invention. Embodiment 3 is basically similar to the technical solutions of Embodiment 1 and Embodiment 2. The difference is that Embodiment 3 also includes step S503, setting at least one experience terminal in the store, and the experience terminal is used to count and record the experience terminal used by customers The experience process information, the experience process information is summarized to the corresponding profile information of the customer.

[0105] The information management method for the intelligent store of embodiment three comprises the following steps:

[0106] Step S501, identifying the customer entering the store, and establishing or obtaining the corresponding file information of the customer according to the identification result;

[0107] Specifically, in this step S501, the face recognitio...

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Abstract

The invention discloses an information management method and system for an intelligent store, and terminal equipment. The method comprises the steps: recognizing a target object entering the store, and building or obtaining the file information corresponding to the target object according to a recognition result; detecting the moving path of the target object in the store, carrying out the statistics of the information of commodities that the target object is interested in according to the moving path, and gathering the information of commodities that the target object is interested in to thecorresponding file information; analyzing the file information corresponding to the target object, and obtaining the preference feature information of the target object; and transmitting the preference feature information of the target object to a preset terminal. According to the invention, the method enables a worker of the store to carry out the targeted marketing campaign, thereby improving the marketing success rate, and improving the experience of a customer.

Description

technical field [0001] The present invention relates to the technical field of big data processing of terminal equipment, in particular to an information management method for smart stores, a system thereof, and terminal equipment. Background technique [0002] With the continuous development of science and technology, as well as the development of computer technology and Internet technology, technologies such as data processing and analysis have been widely used in all walks of life in our daily life. The era of big data poses new challenges to people's ability to control data. People gain unprecedented space and potential for deeper and comprehensive insights. [0003] The sales model of traditional shopping malls is a sales model in which customers choose products at will and checkout with a settlement point, and the shopping mall and sales personnel cannot predict the customer's purchase intention in advance through the customer's behavior characteristics. Therefore, sal...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0201G06Q30/0202G06Q30/0281
Inventor 倪飞
Owner NUBIA TECHNOLOGY CO LTD
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