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Method and device for pushing recommendation information

A technology that recommends information and is sent by terminals. It is applied in the field of communication and can solve the problems of obtaining user behavior habits, inability to guarantee information, and querying network information.

Active Publication Date: 2014-10-01
XIAOMI INC
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, for some terminals, these terminals do not provide users with network query functions, for example, terminals such as TVs
When the user is using the TV, the TV can only passively receive video signals, but cannot use the TV to query some network information, so it is impossible to obtain the user's behavior habits through the TV, so it is impossible to ensure that the information pushed to the TV user is suitable for the user of

Method used

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  • Method and device for pushing recommendation information

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0077] figure 1 is a flow chart of a method for pushing recommendation information according to an exemplary embodiment, as shown in figure 1 as shown, figure 1 The shown method for pushing recommendation information can be used in the first terminal. The method for pushing recommendation information provided in the present disclosure can make the recommendation information pushed to a terminal suitable for the user owning the terminal. The method includes the following steps.

[0078] In step S11, the local area network to which the first terminal is connected is determined.

[0079] Wherein, the first terminal may be a device such as a smart TV. Although smart TVs can be connected to a local area network and can access the Internet through a local area network, smart TVs do not have the function of accessing e-commerce platforms. Users will not leave the user's behavior habits in the process of watching smart TVs, and the server will not be able to The user's behavior h...

Embodiment 2

[0091] figure 2 is a flow chart of another method for pushing recommendation information according to an exemplary embodiment, as shown in figure 2 as shown, figure 2 The shown method for pushing recommendation information can be used in the second terminal. The method for pushing recommendation information provided in the present disclosure can make the recommendation information pushed to a terminal suitable for the user owning the terminal. The method includes the following steps.

[0092] In step S21, the MAC address of the second terminal is acquired.

[0093]Wherein, the second terminal can be a device such as a tablet computer, a mobile phone, or a desktop computer, and the second terminal has the function of querying information on the Internet, and the second terminal can upload the information queried by the user together with the MAC address of the second terminal to the server . For example, the second terminal is a desktop computer, and the user can search...

Embodiment 3

[0102] image 3 is a flow chart of another method for pushing recommendation information according to an exemplary embodiment, as shown in image 3 as shown, image 3 The shown method for pushing recommendation information can be used in a server. The method for pushing recommendation information provided in the present disclosure can make the recommendation information pushed to a terminal suitable for the user owning the terminal. The method includes the following steps.

[0103] In step S31, receive the MAC address and user behavior information sent by the second terminal, the MAC address is the MAC address of the second terminal, and the user behavior information is generated by the second terminal according to the operation instruction input by the user.

[0104] Wherein, the MAC address sent by the second terminal received by the server is the MAC address of the second terminal, and the user behavior information received by the server is generated by the second termin...

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Abstract

The invention relates to a method and device for pushing recommendation information. The method includes the steps that a local area network to which a first terminal is connected is determined; an MAC address of a second terminal in the local area network is inquired, wherein the second terminal is any terminal in the local area network except for the first terminal; an inquiry command of recommendation information corresponding to the MAC address is sent to a server, wherein recommendation information is user behavior information generated on the second terminal by the server; when the recommendation information, corresponding to the MAC address, sent by the server is received, the recommendation information is displayed on the first terminal. Due to the fact that the first terminal and the second terminal are both in the same local area network, it shows that a user of the first terminal and a user of the second terminal are the same user, the recommendation information, corresponding to the MAC address of the second terminal, prestored in the server is sent to the first terminal for display, and it can be guaranteed that the recommendation information pushed to the first terminal is suitable for the user owning the first terminal.

Description

technical field [0001] The present invention relates to the field of communication technology, and more specifically, to a method and device for pushing recommendation information. Background technique [0002] At present, with the increasing development of the network, it is easy to use network technology to understand the historical data of users accessing the network, and analyze the user's behavior habits based on these historical data, and then generate recommendation information according to the user's behavior habits, and The recommendation information is sent to the user, so that the information he needs can be sent to the user in a more targeted manner. [0003] For some terminals, these terminals at least provide users with a network query function, such as terminals such as mobile phones, tablet computers, and notebook computers. When a user uses the network query function of these terminals, the historical data of the user's access to the network will be left, s...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04N21/258H04N21/472H04N21/458
Inventor 方流方圆朱佩宏
Owner XIAOMI INC
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