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Method, device and server for advertisement orientation based on input behaviors

A server and input method technology, applied in the field of input methods, can solve the problems of insufficient application, waste of resources, and insufficient mining of user input history.

Inactive Publication Date: 2014-03-12
BAIDU INT TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The inventor of the present application discovered during the research and development process that the prior art does not fully apply the input history of the user using the input method, does not further fully excavate the user's input history, and wastes resources

Method used

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  • Method, device and server for advertisement orientation based on input behaviors
  • Method, device and server for advertisement orientation based on input behaviors
  • Method, device and server for advertisement orientation based on input behaviors

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Embodiment Construction

[0058] The present invention will be described in detail below in conjunction with the accompanying drawings and embodiments.

[0059] refer to figure 1 , figure 1 It is a flowchart of an embodiment of the method for advertising orientation based on input behavior in the present invention. This embodiment is a flowchart of an input method application end, including:

[0060] Step S11: Obtain at least one of user keywords and user points of interest from the obtained user input historical text information;

[0061] When a user uses an input method application, the user's input historical data is stored locally. These input historical data are extremely useful resources, and these user input historical data resources can be fully tapped and utilized.

[0062] Firstly, user input historical text information is obtained from user input historical data resources, and then user keywords, or user points of interest, or user keywords and user points of interest are obtained from the...

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Abstract

The invention discloses a method, device and server for advertisement orientation based on input behaviors. The method comprises the following steps: at least one of user key words and user interest points is acquired from acquired user input historical text information; at least one of the user key words and the user interest points is sent to the server through a network; an advertisement sent by the server is received and displayed at a preset position, wherein the advertisement is acquired in the mode that at least one of the user key words and the user interest points is matched by the server. By means of the method, device and server for advertisement orientation based on the input behaviors, advertisements with more accurate positioning can be sent to users quickly.

Description

technical field [0001] The invention relates to the field of input methods, in particular to a method, device and server for advertising orientation based on input behavior. Background technique [0002] An input method application is a program for inputting text according to certain coding rules. When using a computer, a user generally needs to use a specific input method application to complete text input. [0003] When using an input method application for text input, an input history is generally generated in the background. In the prior art, the application of the user's input history mainly lies in collecting corpus, optimizing the language model performance of the input method application or other related products, and the like. [0004] The inventor of the present application found in the research and development process that the prior art does not fully apply the user's input history using the input method, and the user's input history is not further fully excavate...

Claims

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Application Information

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IPC IPC(8): G06F17/30
CPCG06F40/30G06Q30/0255
Inventor 何径舟
Owner BAIDU INT TECH (SHENZHEN) CO LTD
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