Method, system and device for realizing universal electronic shopping guide based on femtocell

Abstract

The invention discloses a method, a system and a device for realizing universal electronic shopping guide based on a femtocell, wherein a femtocell receives and stores text electronic shopping guide information sent by a control terminal; the femtocell sends the shopping guide information to the client; and the femtocell timely and regularly sends the shopping guide information to the client according to time point for the clients entering the honeycomb cell coverage area of the femtocell and staying in the honeycomb cell coverage cell of the femtocell for a long time, and sends shopping guide short messages to the clients in the honeycomb cell coverage area of the femtocell, so as to realize electronic shopping guide in the femtocell, overcome the disadvantage of utilizing a mobile phone for electronic marketing in traditional 2G / 3G macro networks, enable merchants to control the sending objects, time and content of the shopping guide information flexibly and conveniently in a more targeted manner, and simultaneously save the cost for issuing information.

Description

technical field [0001] The present invention relates to the field of electronic shopping guide, in particular to a method, system and device for realizing ordinary electronic shopping guide based on a home base station. Background technique [0002] With the increasing popularity of domestic 3G users and the vigorous development of the mobile Internet, more and more businesses choose to use the user's mobile phone terminal as a new marketing channel. Merchants promote their products by sending short messages and multimedia messages to mobile phone users. Or publish product information to the mobile Internet, so that customers can query product information outdoors through mobile Internet, thereby guiding consumption. Through the above methods, merchants can easily carry out product promotion and cultivate a large number of potential customers; at the same time, mobile phone users can learn more about various product information faster and more. At present, in the 2G / 3G mob...

AI Technical Summary

Problems solved by technology

Merchants cannot determine which mobile phone users are the real target customers, so they can only sell products through mass SMS. For merchants, this sales method is actually not very efficient

[0006] (2) Lack of certain flexibility, unable to change product sales information flexibly and conveniently all the time

It is not possible to change the text message content in real time by the merchant itself according to changes in business status, inventory, etc. anytime and anywhere

[0007] (3) Need to pay a certain cost

[0009] (1) With the intensification of business sales competition, a large number of promotional text messages are sent to users' mobile phones, causing information "bombing", and most of the information for users is useless spam text messages, which has aroused user disgust. Make users have resistance to the product itself

[0010] (2) When users stay in the consumption place and have the willingness to purchase, they often cannot get timely and targeted shopping guide information

However, in the current 2G / 3G macro cellular network, it is difficult to realize the above functions

Images