Online lucky draw sales promotion method and system based on area and probability control

Abstract

The embodiment of the invention discloses an online lucky draw sales promotion method based on area and probability control. The method comprises the following steps: setting information of a sales promotion merchant and sales promotion goods; sending a lucky draw message to the users in the sending distance range according to the distance between the user and the sales promotion merchant; and by use of a mobile terminal, receiving the lucky draw message and performing online lucky draw by the user. The embodiment of the invention also discloses an online lucky draw sales promotion system based on area and probability control. The method and system disclosed by the invention are favorable for controlling the lucky draw probability by the merchant and sending the lucky draw message only to the users around the merchant, thereby improving the publicity effect and efficiency of the merchant; and since the user performs online lucky draw, the operation is simple, the distance is short, and the award accepting is facilitated.

Description

technical field [0001] The invention relates to the technical field of the Internet, in particular to a method and system for online lottery promotion based on area and probability control. Background technique [0002] In the prior art, merchants often use advertisements or leaflets to deliver merchant information or product information to users, so that users can only obtain these information when passing through merchant stores or publicity points, and enter the merchant store under the premise of being attracted by these information Consumption, such publicity and attraction effect is poor. In addition, there are also some merchants who hold some preferential activities or lottery activities on site or online to attract customers, but such labor costs are high, and because the winning rate is low, user participation is also low. Moreover, due to the limitation of distance, there are often users who are very interested in the merchant's promotional activities or lottery ...

AI Technical Summary

Problems solved by technology

[0002] In the prior art, merchants often use advertisements or leaflets to deliver merchant information or commodity information to users, so that users can only obtain these information when passing through merchant stores or publicity points, and enter the merchant store under the premise of being attracted by these information Consumption, such publicity and attraction effect is poor

In addition, there are also some merchants who hold some preferential activities or lottery activities on site or online to attract customers, but such labor costs are high, and because the winning rate is low, user participation is also low

Moreover, due to the limitation of distance, there are often users who are very interested in the promotional activities or lottery activities of the merchants, but due to the long distance, it is too troublesome to go to the merchant stores to participate in the activities and finally give up. If the award location is far away and the award is given up

In addition, the odds of winning in most sweepstakes are too low, which is also one of the reasons for the low interest of users

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