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Medium player based key words content issue method and system

A technology for media player and content publishing, applied in multimedia data retrieval, metadata multimedia retrieval, instruments, etc., can solve the problem of inability to place keyword content in a targeted manner, achieve humanized experience and increase attention

Active Publication Date: 2008-11-26
TENCENT TECH (SHENZHEN) CO LTD +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0007] In view of this, the purpose of the present invention is to provide a keyword content publishing system based on a media player, which can solve the technical problem that the keyword content cannot be placed in a targeted manner in the media player

Method used

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  • Medium player based key words content issue method and system
  • Medium player based key words content issue method and system
  • Medium player based key words content issue method and system

Examples

Experimental program
Comparison scheme
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Embodiment Construction

[0046] The basic idea of ​​the present invention is: combine the media player and the keyword content release technology, when the user uses the media player, by identifying the file name of the played media file or the keyword contained in the media description information, the local or The network side matches the keywords with the content keywords, so as to obtain the network content information that best matches the keywords, and display it on the media player interface. When the user clicks the text or picture link of the content information, he can directly access the content corresponding web page.

[0047] figure 1Be the overall flowchart of the inventive method, each step is described in detail below in conjunction with accompanying drawing:

[0048] A. Obtain the media information of the media file played by the media player;

[0049] The media information in the present invention includes media file names or media description information. Usually the most intuiti...

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Abstract

The invention relates to a network content distribution technology, in particular to a keyword matching network content distribution technology based on a media player, which can identify the keywords contained in the name of the played media file when a user uses the media player, match content keywords in the indexed table of network database according to the keywords contained in the name of the media file, then launch the most matched network content to the user according to the matching result, so the user can visit the web page with corresponding content directly when the user hits the network link in the media player. The technology can launch network content in the used popular media player directionally according to the taste of user, thus realizing perfect combination of the media player and network content value-added service and improving the attention degree of network content.

Description

technical field [0001] The invention relates to network content publishing technology, in particular to a method and system for publishing keyword content based on a media player. Background technique [0002] Computer users need to use a media player to use a computer to watch multimedia content. The multimedia content mentioned in this article includes audio, video, pictures, animation, etc. Most of the current media players are tool software running on the operating system. The binary multimedia files stored locally or on the network are decoded by the computer, and then converted into voice and graphic image information recognizable by the human ear and human eyes, and then output through the output device, so that people can enjoy music, watch videos, and browse on the computer. pictures etc. [0003] Keyword online advertising technology is a network promotion technology developed with the development of search engines, such as network bidding, fixed ranking, etc. are...

Claims

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Application Information

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IPC IPC(8): G06F17/30
CPCG06F17/30038G06F16/48
Inventor 何健
Owner TENCENT TECH (SHENZHEN) CO LTD
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