System and method for providing inductive power to improve product marking and advertising

Abstract

A system and method are described in which power is inductively supplied to a product or a package containing a product. This power is received via a coil and used by a light source to further enhance the presentation of the product or packaging. The illuminated light draws more attention to the product or package and thereby increases the probability that a prospective buyer till buy the product. Power is supplied to the package via a coil mounted to a shelf system. The frequency of the power supplied to the shelf coil may be changed to change the frequency at which the light source in the product or package illuminates.

Description

RELATED APPLICATION [0001] This application is related to U.S. application Ser. No. ______ [Attorney Docket No. BCS03923] entitled “System and Method for Providing Inductive Power to Improve Product Marking and Advertising” filed on the same day herewith.FIELD OF THE INVENTION [0002] A system and method are described that provide power to a product package and / or the product itself through inductive coupling. This power is then used to light-up a portion of the package or product or a screen mounted into the package and draw the attention of prospective buyers. BACKGROUND OF THE INVENTION [0003] Advertisers and marketers are always searching for ways to get prospective buyers to buy their products. Tremendous amounts of money and ingenuity go into developing product advertisements and colorful product packaging. All to hopefully increase sales. [0004] One method that may be used is to provide a light source on a product or product package. Such a light would distinguish that particu...

AI Technical Summary

Benefits of technology

"The patent describes a system and method for providing power to a product or package through inductive coupling. This power can be used to light up a portion of the package or product, or to draw the attention of potential buyasers with a screen. The system includes a housing and a light source mounted inside the housing. The light source can be powered by a battery, but this adds extra cost to the package. The patent proposes alternative circuits and methods for providing power to the light source without adding extra cost. The technical effect of this patent is to provide a more efficient and cost-effective way to power a light source on a product or package to improve its visibility and attract the attention of potential buyasers."

Problems solved by technology

One problem with this form of packaging is providing power to turn the light on.

However, there are several drawbacks to this approach.

First, the battery adds some significant costs to the packaging itself.

In low margin products, this added cost may be unacceptable.

Second, batteries have a limited lifetime.

Images