Advertisement pushing system and method based on vending machine network

Abstract

The invention discloses an advertisement pushing system and a method based on a vending machine network. The system comprises an automatic vending machine network, and the automatic vending machine isprovided with an order two-dimensional code generation module; a cloud server which comprises an information acquisition module, a sales database, an advertisement database and an advertisement pushing module, the advertisement pushing module determines a target commodity code according to the order information acquired by the information acquisition module in real time and the sales informationupdated by the sales database in real time; and calls the corresponding commodity advertisement through the advertisement code in the commodity code pairing advertisement database, and sends the called commodity advertisement to the mobile terminal used by the user according to the user information. The method comprises the following steps: S1, acquiring information; S2, performing advertisement pairing; and S3, performing advertisement pushing. The advertisement pushing system and the method based on the vending machine network have the advantages that the consumption interest of the user canbe stimulated, and the order forming rate is increased.

Description

technical field [0001] The invention relates to the technical field of online sales, in particular to an advertisement push system and method based on a vending machine network. Background technique [0002] Existing advertising push based on online sales usually captures relevant information such as users’ daily browsing content and search keywords to match the advertising content. The disadvantages are: 1. The source of relevant information is related to the user’s consumption habits Not strong, resulting in the pushed advertising content not being able to stimulate user interest in consumption; 2. The link of advertisement and order generation is separated. After the user becomes interested in the advertisement content, he needs to find the product order interface corresponding to the advertisement content first, and place a new order through the new The process of re-ordering is cumbersome, which affects the order rate; 3. The content of the advertisement push based on t...

AI Technical Summary

Problems solved by technology

[0002] Existing advertising push based on online sales usually captures relevant information such as users’ daily browsing content and search keywords to match the advertising content. The disadvantages are: 1. The source of relevant information is related to the user’s consumption habits Not strong, resulting in the pushed advertising content not being able to stimulate user interest in consumption; 2. The link of advertisement and order generation is separated. After the user becomes interested in the advertisement content, he needs to find the product order interface corresponding to the advertisement content first, and place a new order through the new The process of re-ordering is cumbersome, which affects the order rate; 3. The content of the advertisement push based on the vending machine is limited to the type and quantity of the goods stored in the vending machine, and the user can view each item through the window of the vending machine. There are a variety of commodities on sale, and the effect of this kind of advertising push on increasing sales is not obvious

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