Information push device, information push method and client

An information push, client-side technology, applied in special data processing applications, instruments, electrical digital data processing, etc., can solve problems such as reducing the willingness to view, boring, etc., and achieve the effect of improving click-through rate and increasing attractiveness

Active Publication Date: 2017-05-03
ALIBABA (CHINA) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, the operating systems (such as Android) of most electronic devices impose strict system restrictions on the information push function (Notification). When information is pushed through Notification, the displayed content of the push notification bar can only be pure text content
As a result, the user may feel boring when seeing the displayed content of the push notification bar, which reduces the user's willingness to open the push information for viewing

Method used

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  • Information push device, information push method and client
  • Information push device, information push method and client
  • Information push device, information push method and client

Examples

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Embodiment Construction

[0046] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. The components of the embodiments of the invention generally described and illustrated in the figures herein may be arranged and designed in a variety of different configurations. Accordingly, the following detailed description of the embodiments of the invention provided in the accompanying drawings is not intended to limit the scope of the claimed invention, but merely represents selected embodiments of the invention. Based on the embodiments of the present invention, all other embodiments obtained by those skilled in the art without making creative efforts belong to the protection scope of the present invention.

[0047] It should be noted that like numerals and let...

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Abstract

An information-pushing device and method supporting user-defined expression in pushed information, the method comprising: when performing information pushing, replacing, on the basis of a predefined mapping relationship, a character defined according to a unified character coding standard in the pushed information with a user-defined emoticon and then rendering the pushed information, with the replaced character therein, as a bitmap, and displaying the bitmap in a client display. The present invention can push information comprising user-defined emoticon content and boost attractiveness of pushed information to users, increasing click-through rates of pushed information.

Description

technical field [0001] The present invention relates to the technical field of information push, and in particular, to an information push device, an information push method, and a client. Background technique [0002] Electronic devices such as smart phones, mobile Internet devices (Mobile Internet Device, MID), personal digital assistants (Personal Digital Assistant, PDA), and tablet computers have become indispensable communication and entertainment tools in people's daily work and life. Many electronic devices support user-defined installation of various application programs (Application, App) to meet different user requirements. After the corresponding application program is installed on the electronic device, when new information or news is generated in the background of the application program, the information push function can be regularly provided for the user. However, the operating systems (such as Android) of most electronic devices impose strict system restrict...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F17/30
CPCG06F16/00
Inventor 伍中联
Owner ALIBABA (CHINA) CO LTD
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