Content presentation method, apparatus, device and system

A content display and content technology, applied in the field of mobile Internet, can solve problems such as damaging user experience, and achieve the effect of improving content conversion rate, increasing content conversion rate, and good user experience

Inactive Publication Date: 2018-12-21
ALIBABA (CHINA) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0004] However, users have different attitudes towards the display of advertisements, some like to watch advertisements, and some do not like to watch advertisements. To some extent, for application users, the existence of advertisements may damage the user experience. A balance between these two contradictory situations

Method used

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  • Content presentation method, apparatus, device and system
  • Content presentation method, apparatus, device and system
  • Content presentation method, apparatus, device and system

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Embodiment Construction

[0059] Preferred embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although preferred embodiments of the present disclosure are shown in the drawings, it should be understood that the present disclosure may be embodied in various forms and should not be limited to the embodiments set forth herein. Rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the scope of the disclosure to those skilled in the art.

[0060] The present invention provides a content display method, which can make the selection of content display timing more appropriate, and can better take into account different requirements.

[0061] The technical solutions of the embodiments of the present invention will be described in detail below in conjunction with the accompanying drawings.

[0062] figure 1 It is a schematic flowchart of a content display method according to an e...

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Abstract

The invention discloses a content display method, an apparatus, a device and a system. The content display method of the invention comprises the following steps: monitoring the state switching timingevent of an application program; the pre-loaded content being displayed in response to listening to the state switching timing event occurring. The scheme provided by the invention can make the selection of the content display timing, such as the advertisement display timing, more suitable, and can give consideration to different requirements.

Description

technical field [0001] The present invention relates to the technical field of mobile Internet, in particular to a content display method, device, equipment and system. Background technique [0002] At present, in addition to the content of the web page, there are generally other kinds of display content on the web page, such as advertisements, videos, and the like. Application developers can obtain certain commercial benefits through advertisements, and the commercial benefits can be mainly calculated based on the conversion rate of advertisements. The so-called advertising conversion rate refers to the proportion of Internet users who click on the advertisement to enter the promotion website, download the promotion application, and purchase the promotion product. [0003] At present, the general advertisement display methods include: mobile full-screen advertisement, mobile interstitial advertisement, mobile video advertisement, etc. The so-called mobile full-screen adve...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30G06F9/451G06Q30/02
CPCG06Q30/0277G06F9/451
Inventor 高桢黄俊坤程家颖
Owner ALIBABA (CHINA) CO LTD
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