Hotel preferential information push method and device, electronic equipment and storage medium

A hotel and discount technology, applied in business, equipment, data processing applications, etc., can solve problems such as limited effect, inability to realize discount information, and wide coverage, so as to improve the order rate, push accurate discount information, and realize iterative optimization Effect

Inactive Publication Date: 2017-12-15
CTRIP COMP TECH SHANGHAI
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, the existing methods of distinguishing discounts, such as distinguishing new and old customers, have a single method, involve a wide range, cost a lot, have limited effects, and cannot push targeted preferential information.

Method used

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  • Hotel preferential information push method and device, electronic equipment and storage medium
  • Hotel preferential information push method and device, electronic equipment and storage medium
  • Hotel preferential information push method and device, electronic equipment and storage medium

Examples

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Embodiment Construction

[0023] Example embodiments will now be described more fully with reference to the accompanying drawings. However, the example embodiments can be implemented in various forms, and should not be construed as being limited to the examples set forth herein; on the contrary, the provision of these embodiments makes the present disclosure more comprehensive and complete, and fully conveys the concept of the example embodiments To those skilled in the art. The described features, structures or characteristics can be combined in one or more embodiments in any suitable way.

[0024] In addition, the drawings are only schematic illustrations of the present disclosure, and are not necessarily drawn to scale. The same reference numerals in the figures indicate the same or similar parts, and thus their repeated description will be omitted. Some of the block diagrams shown in the drawings are functional entities and do not necessarily correspond to physically or logically independent entitie...

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PUM

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Abstract

The present invention provides a method and device for pushing hotel preferential information, electronic equipment, and a storage medium, including: pushing the same hotel preferential information to a first user group, and not pushing the hotel preferential information to a second user group, the first user group and the second user group respectively have N different users; calculate the order rate of 2N users for different tags; select a plurality of scene tags in a plurality of tags; form a plurality of scene tags into one or more scenes; when When a user searches for a hotel, obtain multiple tags of the user, and match the user's tag with multiple scene tags in one or more scenes, when the user's tag completely matches multiple scene tags in any scene , the user is taken as the target user; and the hotel discount information is pushed to the target user. The method and device provided by the present invention can improve the user experience of a user booking a hotel, and increase the user's order rate and commission income.

Description

Technical field [0001] The present invention relates to the technical field of computer applications, in particular to a device, electronic equipment, and storage medium for pushing hotel preferential information. Background technique [0002] With the rapid development of OTA (Online Travel Agent), more and more hotels can make reservations conveniently and quickly on the Internet. With the increasingly fierce competition in the OTA industry, users have different perceptions and perceptions of prices, and a single price can no longer meet the needs of income and user psychology. As a special commodity, travel commodities require special preferential methods to provide users with a personalized experience. [0003] Existing preferential methods are mainly for all users. According to the hotel's reserve price and revenue needs, it is generally only suitable for macro-control. It is easy for users to choose competitors for price comparison, which causes loss. In today's business so...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0224G06Q30/0222
Inventor 李婷邢婧王琳杜亮亮谢文丹
Owner CTRIP COMP TECH SHANGHAI
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