Computer system and registration number determination method based on computer system

A computer system and a technology for determining a method, applied in the field of data processing, can solve the problems of high subjectivity and low accuracy of the results of the number of registered users of the application

Active Publication Date: 2017-01-04
TENCENT TECH CHENGDU
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Problems solved by technology

[0004] However, the number of app registered users is not only related to the advertising fee, but also affected by many factors, such as the influence of the diffusion among users, the influence of users' attention to the app, etc.; The relationship curve between the advertising fee and the number of registered app users, the method of manually determining the number of registered app users is highly subjective, and does not take into account other factors that affect the number of registered app users, so the determined number of registered app users The result is less accurate

Method used

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  • Computer system and registration number determination method based on computer system
  • Computer system and registration number determination method based on computer system
  • Computer system and registration number determination method based on computer system

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Embodiment Construction

[0032] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.

[0033] figure 1 For the structural block diagram of the computer system that the embodiment of the present invention provides, refer to figure 1 , the computer system may include: an information entry interface 1, a memory 2 and a processor 3;

[0034] Wherein, the information input interface 1 can be a network interface, which can obtain network data; the information input interface 1 can also be a user input interface, which can obtain the data input by the...

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Abstract

The embodiment of the invention provides a computer system and a registration number determination method based on the computer system. The computer system comprises an information input interface, a memory and a processor, and is characterized in that the information input interface is configured to determine a search index and the platform attention amount of a target application; the memory is configured to store a relation between the search index of the application and registration CPA and a relation between the platform attention amount of the application and the number of platform entrance registration; the processor is configured to determine a first number of registered users introduced by the current advertisement delivery fee according to the relation between the search index of the application and the registration CPA, and to determine the number of platform entrance registration introduced by the platform according the relation between the platform attention amount of the application and the number of platform entrance registration, and multiplies the sum of the first number of registered users and the number of platform entrance registration by a diffusion coefficient so as to acquire a determined result of the number of application registration users of the target application. The determined number of application registered users is high in accuracy.

Description

technical field [0001] The invention relates to the technical field of data processing, in particular to a computer system and a computer system-based registration quantity determination method. Background technique [0002] The number of registered users of an application refers to the number of users who register for a certain application, such as the number of registered users of PC-side applications (including PC-side games, PC-side software such as computer housekeepers), mobile-side applications (including mobile-side games, mobile phone housekeepers, etc. The number of registered users of mobile software) and so on; the number of registered users of the application has a certain relationship with the advertising cost placed by the application provider. In order to expand the number of registered users of the application, the application provider often places advertisements on the media to expand the application. To increase the number of registered app users; for the ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
Inventor 蔡少真石杨王常伦
Owner TENCENT TECH CHENGDU
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