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Method and device for generating multimedia resource recommendation information

A multimedia resource and recommendation information technology, applied in the field of multimedia resource recommendation information generation methods and devices, can solve the problems of irrelevant multimedia resource recommendation, decline in the quality of recommended lists, and low quality of recommended multimedia resources, so as to ensure the quality of recommendation, The effect of reducing the probability of recommendation closure

Inactive Publication Date: 2019-07-23
ALIBABA (CHINA) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, directly removing the multimedia resource information that has been clicked and browsed may result in lower quality of subsequent recommended multimedia resources, resulting in a decline in the quality of the recommended list after removal
In addition, the length of the effective recommendation list may not meet the required value, resulting in the recommendation of irrelevant multimedia resources

Method used

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  • Method and device for generating multimedia resource recommendation information
  • Method and device for generating multimedia resource recommendation information
  • Method and device for generating multimedia resource recommendation information

Examples

Experimental program
Comparison scheme
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Embodiment 1

[0058] figure 1A flowchart showing a method for generating multimedia resource recommendation information according to an embodiment of the present invention. Such as figure 1 As shown, the method for generating multimedia resource recommendation information mainly includes step 101 to step 103 .

[0059] Step 101 , when the user requests to display a target multimedia resource, judge whether to trigger a recommendation intervention condition according to the browsing popularity corresponding to the multimedia resource community to which the target multimedia resource belongs.

[0060] The multimedia resource (Multimedia) in this embodiment may include multiple media forms such as text, sound, video, and image, which are not limited here. Wherein, the user's request to display the target multimedia resource may include various situations in which the user clicks to obtain the target multimedia resource. For example, it may be a user's request to play a target video or tar...

Embodiment 2

[0119] Figure 6 A structural block diagram of an apparatus for generating multimedia resource recommendation information according to another embodiment of the present invention is shown. Such as Figure 6 As shown, the multimedia resource recommendation information generation device mainly includes: a judging module 11, which is used to judge whether it is necessary to trigger Intervention conditions are recommended. The obtaining module 13 is connected with the judging module 11 and is configured to obtain intervention recommendation information related to the target multimedia resource when the recommended intervention condition needs to be triggered. The fusion module 15 is connected with the acquisition module 13, and is configured to fuse the intervention recommendation information with existing multimedia resource recommendation information to generate intervened multimedia resource recommendation information related to the target multimedia resource. For specific p...

Embodiment 3

[0126] Figure 8 A structural block diagram of a device for generating multimedia resource recommendation information according to another embodiment of the present invention is shown. The multimedia resource recommendation information generation device 1100 may be a host server with computing capabilities, a personal computer PC, or a portable portable computer or terminal. The specific embodiment of the present invention does not limit the specific realization of the computing node.

[0127] The device 1100 for generating recommended multimedia resource information includes a processor (processor) 1110 , a communication interface (Communications Interface) 1120 , a memory (memory) 1130 and a bus 1140 . Wherein, the processor 1110 , the communication interface 1120 , and the memory 1130 communicate with each other through the bus 1140 .

[0128] The communication interface 1120 is used for communicating with network devices, where the network devices include, for example, a...

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Abstract

The invention relates to a multimedia resource recommendation information generating method and device. The multimedia resource recommendation information generating method comprises steps as follows: under the condition that a user requests representation of a target multimedia resource, whether a condition of recommendation intervention is required to be triggered is judged according to corresponding browse heat of a multimedia resource community to which the target multimedia resource belongs; under the circumstance that the condition of recommendation intervention is required to be triggered, recommendation intervention information related to the target multimedia resource is acquired; the recommendation intervention information and existent multimedia resource recommendation information are integrated, and intervened multimedia resource recommendation information related to the target multimedia resource is generated. According to the multimedia resource recommendation information generating method provided by the embodiment of the invention, the closed-loop probability of recommendation can be reduced, and the recommendation quality is guaranteed.

Description

technical field [0001] The present invention relates to the field of multimedia, in particular to a method and device for generating multimedia resource recommendation information. Background technique [0002] In the existing multimedia resource recommendation process, multimedia resource recommendation information can be calculated for the original multimedia resource according to a preset recommendation algorithm. The multimedia resource recommendation information may be displayed in the form of, for example, a recommendation list, an icon, and the like. For example, the client is playing a video, and the video is an original video, and video recommendation information is calculated for the original video according to a preset recommendation algorithm. The recommended video included in the video recommendation information is related to the original video, for example, the original video and the recommended video have a higher probability of being viewed consecutively, or...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F16/9535
CPCG06F16/9535
Inventor 吴凯凯王世强单明辉尹玉宗姚键潘柏宇王冀
Owner ALIBABA (CHINA) CO LTD
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