Design and implementation of enterprise questionnaire system

Abstract

The invention relates to an enterprise questionnaire system using computer technology, internet technology and mobile communication technology, in particular to design and implementation of the enterprise questionnaire system which can collect and analyze ideas from specific users by using computer technology, internet technology and short message / multimedia message communication technology. The system comprises four subsystems, namely a basic management subsystem, a questionnaire management subsystem, a questionnaire release and collection subsystem, and a feedback management subsystem. The system fully utilize the current wide popular mobile communication users and internet users, has the aid of mobile communication technology and internet technology, the labor workload in a research process is reduced, and the research work can be effectively and quickly completed.

Description

technical field [0001] The invention relates to an enterprise questionnaire system using computer technology, Internet technology and mobile communication technology, in particular to the design and implementation of an enterprise questionnaire system that uses computer technology, Internet technology and SMS / MMS communication technology to collect and analyze opinions from designated users accomplish. Background technique [0002] With the development of our country's society and economy, information collection and analysis such as market surveys and social surveys have been widely used in enterprises and institutions; the main steps to complete a survey work are to first complete the design of the questionnaire, and then invite the target Customers answer the questionnaires, and then process and analyze the collected information, and finally complete the preparation of the investigation and analysis report. [0003] At present, enterprises and institutions generally need ...

AI Technical Summary

Problems solved by technology

[0004] The current questionnaire survey generally completes information collection through telephone, intercepted interviews, in-depth interviews, emails, and the Internet; telephone and intercepted interviews generally require manual information collection, which is inefficient, and there are many harassing calls and fraudulent calls In the case of unfamiliar phone calls, it is difficult to gain the trust of users, and the call connection rate is low; although the in-depth interview method can achieve better survey results, it requires high quality and ability of investigators, requires a lot of investment, and takes a long time. General enterprises and institutions are unbearable; the email method needs to know the email address of the target customer, and the email address is not the main contact information of the target customer, so the collection of email addresses must be completed in advance. The response rate of the questionnaire is also low; the Internet method although the process of answering the questionnaire is completed on the Internet, but generally needs to use telephone, email, etc. to complete the invitation of target customers first, and also faces the problem of difficulty in information collection

[0005] In order to motivate target customers who are surveyed to reply to the questionnaire, it is generally necessary to use the means of giving back prizes or money; if the feedback method of physical prizes is used, the customer will waste their time and money if they pick it up by themselves, and the cost of mailing or express delivery will increase; If the money feedback method is used, it is necessary to know the target customer's bank account number and other information. Due to security reasons, the target customer may not be willing to provide the receiving account number, and it will be difficult to deliver the feedback at this time; if there is no feedback, the target customer will Lack of willingness to answer questionnaires, and it is difficult for enterprises and institutions to achieve the purpose of collecting information

[0006] Traditional survey methods emphasize the design of questionnaires, sampling methods of target customers, and in-depth analysis of survey results. However, in the face of the rapidly changing and complex situation of the information society, traditional survey methods still have high value, but the survey period is long. , low efficiency, difficult to meet the demands of enterprises and institutions to complete a large number of customer surveys in a short period of time

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