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Method, device and storage medium for playing advertisement

A technology for advertising playback and storage media, which is applied in advertising, character and pattern recognition, marketing, etc., and can solve problems such as the lack of interactivity of advertising playback technology and the difficulty in increasing customers' desire to buy

Inactive Publication Date: 2019-03-15
创维集团智能科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The main purpose of the present invention is to provide a method, device and storage medium for advertising playback, aiming to solve the technical problems that the existing advertising playback technology lacks interactivity and it is difficult to enhance customers' desire to buy

Method used

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  • Method, device and storage medium for playing advertisement
  • Method, device and storage medium for playing advertisement
  • Method, device and storage medium for playing advertisement

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Embodiment Construction

[0038] In order to make the object, technical solution and advantages of the present invention clearer, the present invention will be further described in detail below in conjunction with the accompanying drawings and embodiments. It should be understood that the specific embodiments described here are only used to explain the present invention, not to limit the present invention.

[0039] Such as figure 1 as shown, figure 1 It is a schematic diagram of the terminal structure of the hardware operating environment involved in the solution of the embodiment of the present invention.

[0040] The terminal of the present invention is a device for playing advertisements, and the device can be a liquid crystal screen, or a mobile terminal device with display and input functions such as a computer, a smart phone, a tablet computer, and a portable computer.

[0041] Such as figure 1 As shown, the terminal may include: a processor 1001 , such as a CPU, a communication bus 1002 , a u...

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Abstract

The invention discloses a method, a device and a storage medium for playing advertisements. The method comprises the following steps: receiving image information sent by a liquid crystal screen and extracting face information in the image information; receiving image information sent by a liquid crystal screen and extracting face information from the image information. According to the face information and the preset commodity information corresponding to the liquid crystal screen, corresponding advertisement information is generated, and the advertisement information is sent to the liquid crystal screen so that the liquid crystal screen plays the corresponding advertisement. The invention makes the broadcast advertisement interact with the customer through the above-mentioned way, therebyincreasing the purchasing desire of the customer and strengthening the propaganda strength of the commodity.

Description

technical field [0001] The present invention relates to video playing technology, in particular to a method, device and computer-readable storage medium for advertising playing. Background technique [0002] With the development of science and technology, the emergence of new media represented by digital TV and mobile terminals makes information transmission faster. Therefore, manufacturers are more and more willing to place advertisements on new media such as mobile terminals and smart screens. A large number of shopping malls have installed smart screens such as LCD TVs. In addition, video playback equipment used to broadcast advertisements can be seen everywhere in different types of shopping malls such as automobile 4S stores, supermarkets, and clothing stores. [0003] However, the above-mentioned advertising playback devices often play advertisements in a fixed order without interaction with customers, so it is difficult to increase customers' desire to purchase, and c...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06Q30/06G06K9/00
CPCG06Q30/0255G06Q30/0271G06Q30/0631G06V40/161G06V40/168
Inventor 周强岳顺杨健丁新民
Owner 创维集团智能科技有限公司
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