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Value-added service providing method and system based on mobile subscriber attribute

A value-added service and mobile user technology, applied in the direction of radio/inductive link selection arrangement, selection device, etc., can solve the problem of inability to personalize services with specific attributes of users, and achieve the effect of good service experience

Inactive Publication Date: 2008-10-15
CHINA MOBILE GROUP SHANDONG +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] The purpose of the present invention is: in order to solve the shortcomings of the existing value-added service provision process that cannot provide personalized services according to the specific attributes of users, to provide users with personalized services according to their different location information, user terminal capabilities and other attributes. method and system for service

Method used

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  • Value-added service providing method and system based on mobile subscriber attribute
  • Value-added service providing method and system based on mobile subscriber attribute

Examples

Experimental program
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Embodiment 1

[0033] Embodiment 1: Assume that the user's location is Qingdao, and the user's home is Shenzhen; the user terminal can receive information in the format of text and color pictures; the user sends a service acquisition request for weather forecast and domestic news through the mobile terminal. Among them, the weather forecast is divided into regions, and the content of the weather forecast is different in different places. The domestic news does not distinguish regions, and the domestic news received by all parts of the country is the same.

[0034] In this embodiment, it is necessary to classify the business according to the content. A preferred classification method is to classify according to the two dimensions of the region where the content is used and the content expression form, that is, one latitude is the region where the content is applicable, and the other latitude is the content. The display forms that can be used, such as text, picture, sound, color, etc. For exam...

Embodiment 2

[0046] Embodiment 2: The difference from Embodiment 1 is that the service operation server also detects the attribution information of the user terminal, and the acquisition request includes service type information, current location information of the user terminal, and user attribution information; for example, the user attribution information is Shenzhen , the service operation server sends an information acquisition request including service category information, current location information of the user terminal, and user attribution information to the content acquisition adaptation server.

[0047] The content acquisition adaptation server acquires the content acquisition rules according to the service type information, and the weather forecast requires the current location information and the attribution information of the user terminal, and combines the current location information (Qingdao) and attribution information (Shenzhen) of the user terminal according to the weat...

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Abstract

The invention discloses a method and a system for providing value-added services, which is based on the attributes of mobile subscribers. Firstly, the services are classified according to content and content-obtaining rules are arranged aiming at service types; a service operating server receives triggers need obtaining the services and sends information-obtaining requests to a content-obtaining adaptive server; the information-obtaining requests comprise the information of the service types and the information of the present positions of subscriber terminals; secondly, the content-obtaining adaptive server obtains the corresponding service contents from a content storage according to the information of the service types and the information of the present positions of the subscriber terminals; then, the content-obtaining adaptive server matches the revealing forms of the service contents according to the capability set of the subscriber terminals; finally, the content-obtaining adaptive server delivers the service contents to the subscriber terminals by the service operating server. By adopting the proposal of the invention, satisfactory individualized mobile value-added services can be provided to the subscribers for experiencing excellent services according to the attributes such as the information of the positions of the mobile subscribers and the capacity of the terminals.

Description

technical field [0001] The invention relates to the field of mobile data value-added services, in particular to a method and system for acquiring content based on attributes of mobile users. Background technique [0002] With the development of mobile communication technology, mobile data value-added services are more and more closely integrated with people's lives, the number of users using services is increasing, and users' requirements for services are also getting higher and higher. However, as customers of value-added services, everyone is different, which is reflected in their different attributes, such as: gender, age, preferences, location, terminal capabilities, and so on. At the same time, there are many ways to display the business content as the core of the business: such as text, picture, sound and so on. A single fixed business service and display method cannot meet the needs of personalized services for mobile data value-added services. [0003] At the same ...

Claims

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Application Information

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IPC IPC(8): H04Q7/22H04Q7/32
Inventor 李秀川刘坚徐军刘红梅李冲王有为陈瑞卿傅平达
Owner CHINA MOBILE GROUP SHANDONG
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